Medica Press Release 1/2/2006
Fitness Guru in Sauk Centre Added to Fit Choices SM by Medica Network Offers Workout Credits for Medica Members
MINNETONKA, Minn. January 2, 2006 — Medica members in the Sauk Centre/Melrose area now have a new opportunity to improve their health and save money. Effective January 1, 2006, Fitness Guru in Sauk Centre has joined Medica’s Fit Choices by Medica network. The program, the first program of its kind in Minnesota, is designed to help members improve their health and save membership and health care dollars. Fit Choices by Medica members get a $20 monthly membership credit just for exercising at a participating health club eight or more days per month. “We are delighted to partner with Fitness Guru,” said Dr. Ted Loftness, M.D., Medica Vice President of Regional Health Services. “This is an important addition to the Fit Choices by Medica program because it provides easy access to our members in the Sauk Centre/Melrose area. Fitness Guru is very supportive of our mission to engage our members in greater amounts of physical activity and fitness programs.”“We’re thrilled with the partnership and the opportunity this program provides our members to increase their level of fitness and improve their health. The program has proven to be a great motivator to get people started on a fitness routine and keep them active,” said Dave Rosenberg, Owner, Fitness Guru.Studies show that helping people stay healthy not only saves lives, it controls health care costs. An estimated 70 percent of all illnesses are due to lifestyle-related causes such as obesity and physical inactivity, and one-half of all medical costs are attributable to illnesses that could be prevented. Fit Choices by Medica is now a standard component of Medica’s offerings to fully insured employers and is being offered as an option for self-insured groups.Eligible Medica members also have access to an online portion of Fit Choices by Medica. My ePHIT, (Personal Health Improvement Training), is a revolutionary online resource that offers customized health improvement programs, advice, encouragement and rewards for participants. This interactive health improvement program also includes personalized coaching and access to nutritional experts. Members can track their progress and earn reward points, which can be redeemed for health-related merchandise and gift certificates. Family PHIT, meanwhile, includes a children’s and teen component -- Kid Phit and Teen Phit -- to provide age specific educational materials, a special weekly family night program, and games and prizes to help the entire family focus on improving their health. About Medica- Medica is Minnesota’s largest HMO, largest PPO and leading non-profit and independent provider of health plans. Medica has 1.2 million members and 24,000 providers in a regional health care network service area that includes 98 percent of Minnesotans and a growing number of adjoining counties in Wisconsin, North Dakota and South Dakota. Medica also offers national network coverage to employers who also have employees outside the Medica regional network.Medica has the highest accreditation status, Excellent, from the National Committee for Quality Assurance (NCQA®) for its Minnesota and North Dakota Medicaid HMO plans and commercial health plans. Medica’s vision is to become the community’s health plan of choice, trusted for its integrity, respected for its service, and admired for its commitment to innovation and efficiency.
MINNETONKA, Minn. January 2, 2006 — Medica members in the Sauk Centre/Melrose area now have a new opportunity to improve their health and save money. Effective January 1, 2006, Fitness Guru in Sauk Centre has joined Medica’s Fit Choices by Medica network. The program, the first program of its kind in Minnesota, is designed to help members improve their health and save membership and health care dollars. Fit Choices by Medica members get a $20 monthly membership credit just for exercising at a participating health club eight or more days per month. “We are delighted to partner with Fitness Guru,” said Dr. Ted Loftness, M.D., Medica Vice President of Regional Health Services. “This is an important addition to the Fit Choices by Medica program because it provides easy access to our members in the Sauk Centre/Melrose area. Fitness Guru is very supportive of our mission to engage our members in greater amounts of physical activity and fitness programs.”“We’re thrilled with the partnership and the opportunity this program provides our members to increase their level of fitness and improve their health. The program has proven to be a great motivator to get people started on a fitness routine and keep them active,” said Dave Rosenberg, Owner, Fitness Guru.Studies show that helping people stay healthy not only saves lives, it controls health care costs. An estimated 70 percent of all illnesses are due to lifestyle-related causes such as obesity and physical inactivity, and one-half of all medical costs are attributable to illnesses that could be prevented. Fit Choices by Medica is now a standard component of Medica’s offerings to fully insured employers and is being offered as an option for self-insured groups.Eligible Medica members also have access to an online portion of Fit Choices by Medica. My ePHIT, (Personal Health Improvement Training), is a revolutionary online resource that offers customized health improvement programs, advice, encouragement and rewards for participants. This interactive health improvement program also includes personalized coaching and access to nutritional experts. Members can track their progress and earn reward points, which can be redeemed for health-related merchandise and gift certificates. Family PHIT, meanwhile, includes a children’s and teen component -- Kid Phit and Teen Phit -- to provide age specific educational materials, a special weekly family night program, and games and prizes to help the entire family focus on improving their health. About Medica- Medica is Minnesota’s largest HMO, largest PPO and leading non-profit and independent provider of health plans. Medica has 1.2 million members and 24,000 providers in a regional health care network service area that includes 98 percent of Minnesotans and a growing number of adjoining counties in Wisconsin, North Dakota and South Dakota. Medica also offers national network coverage to employers who also have employees outside the Medica regional network.Medica has the highest accreditation status, Excellent, from the National Committee for Quality Assurance (NCQA®) for its Minnesota and North Dakota Medicaid HMO plans and commercial health plans. Medica’s vision is to become the community’s health plan of choice, trusted for its integrity, respected for its service, and admired for its commitment to innovation and efficiency.

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